Reliance Industries Ltd will launch its ambitious 4G telecoms venture in December through a direct physical presence in over 1,000 "Jio Centers" and will also sell self-branded devices under its retail unit, the company disclosed in a post earnings presentation on Saturday, Reports Reuters.
The company will start "extensive" beta tests across the country in the next few weeks to test its network, joint chief financial officer V. Srikanth told reporters on Friday.
Reliance will use a two-pronged strategy for ensuring device availability, using open market as well as self-branded devices under its retail unit's electronics arm, Reliance Digital.
"Reliance Digital would be a catalyst by making available entry level to ultra premium 4G LTE smartphones... in driving the device ecosystem in India for Jio," the company said.
Apart from the 1,000 'Jio Centers,' the company will have 500,000 connectivity outlets and 1 million additional recharge outlets at launch, the company's presentation said.
It has also engaged with global smartphone brands including Apple, Samsung, Huawei and Xiaomi to ensure availability of 4G devices and pocket routers across price ranges, the company said.
Reuters |