Chinese handset maker Coolpad has appointed Fisher Yuan as its new India chief executing officer to drive growth for the company. Fisher will create a strategic roadmap for optimum market penetration on the back of the brand’s consumer-centric R&D practices.
Coolpad’s previous India CEO, Syed Tajuddin, left the company earlier this year.
Fisher moves to the CEO position after spending a major chunk of his career in several leadership roles at Coolpad. He has spent 3 years as the Vice President for sales and supply in India wherein he spearheaded the supply chain, manufacturing, and sales functions for Coolpad India. He has also spent 7 years in the Chinese market as the brand’s Sales Director, managing its operator business.
“Having spent several years with Coolpad, I have learned that the company’s growth mission and vision are perfectly aligned with my own. It is, therefore, an honor to be appointed as the India CEO of this high-potential brand that is revolutionizing the global smartphone landscape. Over the next few years, we plan to disrupt the Indian consumer market with innovative technology by making it available at extremely affordable price points," Fisher Yuan, CEO, Coolpad India, said.