Reliance Communications introduced two services – Music Mania and Full2Music, for its subscribers. Launched specifically for youth, Subscribers can listen into and share their recommendations with their friends on Face book & Twitter as well as download full songs through Web ,Voice Portal and R-World. 

Music Mania offers subscribers to choose music among Bollywood, Bhajans, International Hits, Ghazals, Bhojpuri, Tamil, Gujarati, Bengali, Marathi, Telugu along with latest and old full songs. To activate the service one needs to dial 543219, press # button on the Mobile Phone keypad during the playback of any song and consumer’s Social Networks automatically pop-up the recommendation to all friends. The service is available at Rs. 10 per week for an unlimited access to Music.

Mahesh Prasad, President-Wireless Business, Reliance Communications said “Full track downloads have been increasing at a rapid rate with usage of smartphones and the soaring popularity of micro SD cards, providing immediate expansion of memory needed to store plenty of music, as well as your recording. Youth not only want to listen to music but also want to blog & share information online. Unlike free downloads, quality downloads with seamless speed, and at very affordable rates make our proposition distinct!

Full2Music includes a huge catalogue of 75000+ full length songs. Customers can start the service by sending SMS F2M to 54646 and can download Mp3 files. Full Song Download Subscription Packs are available at Rs 100 and Rs 30/- per week.