Samsung Telecommunications India today announces the appointment of actor Aamir Khan as its brand ambassador for Samsung mobile phones.

In an announcement, Mr. H. B. Lee, President & CEO, Samsung South West Asia Headquarters states, “The Samsung brand stands for qualities of innovation, change, self-expression and excellence in performance. And one can find these qualities in Aamir Khan. We are indeed very proud and privileged to have him as our Brand Ambassador”.

Samsung plans to leverage Aamir in its brand advertising as well as product advertising for Mobile phones. Samsung today announced its new brand positioning for Samsung Mobiles, which is reflected in its tagline - ‘Next is What?’

Samsung came up with five new, sleek and stylish Samsung Mobile phones. The new handset range targets consumers across the multimedia (Imaging and Music), Business Lifestyle and Popular segments.

Samsung SGH –i450, Samsung SGH-G800, Samsung i550, Samsung D 880 and Samsung J210 are the recent launch of mobile handsets in Samsung.