Research In Motion (RIM) on Tuesday launched three new BlackBerry smartphones featuring the BlackBerry 7 Operating System (OS). The all-new BlackBerry Curve 9350, BlackBerry Curve 9360 and BlackBerry Curve 9370 smartphone are exciting additions to the popular BlackBerry Curve series.
These new models are designed to address a large and important segment of the global mobile phone market where customers are looking to upgrade their existing feature phone or existing BlackBerry Curve with an affordable, easy-to-use, full-featured and socially-connected smartphone.
“These new models will build on the incredible success of the BlackBerry Curve line and further expand the largest global launch of BlackBerry smartphones in our history,” said Mike Lazaridis, President and Co-CEO at Research In Motion. “The new BlackBerry Curve smartphones are absolutely stunning and offer a significant performance upgrade with an unmatched mobile social experience for the millions of feature phone users in the market as well as our existing Curve customers.”
The new BlackBerry Curve smartphones are ergonomically designed with a comfortable and iconic keyboard for fast, accurate typing and an optical trackpad for easy, one-handed navigation. GPS and Wi-Fi support are also included, as well as a 5MP camera with flash and video recording so that memories can be captured and instantly shared on social networks. The microSD/SDHC slot supports up to 32 GB memory cards for additional media storage.
In addition to supporting the new BlackBerry 7 OS, the new BlackBerry Curve smartphones feature a range of powerful hardware enhancements including upgraded processors, displays and memory, and built-in support for NFC (Near Field Communications), a new technology that is enabling many exciting capabilities, including the ability to pair accessories or read SmartPoster tags with a simple tap of the smartphone.
The BlackBerry Curve 9350, 9360 and 9370 smartphones are expected to be available from carriers in Canada this month and from other carriers around the world beginning in September. Availability dates and pricing for specific devices from specific carriers will be announced in conjunction with RIM’s partners. |