ZTE Corporation (ZTE), a leading global provider of telecommunications equipment and network solutions on Wednesday launched its latest IMS application for smartphone users in Europe and America at the IMS World Forum 2012 held in Madrid. The application enables quick and efficient access to mobile VoIP.

Based on ZTE's successful IMS deployments in Europe with a dramatic increase of 100,000 new users per month on average, ZTE developed this innovative IMS application. It allows operators to offer a converged service combining internet applications and traditional telecom services, enabling them to expand their subscriber scale and increase revenues. 

With this application, subscribers can download and install an IMS client onto a smartphone and use Mobile VoIP and other multimedia services immediately while still receiving incoming calls and SMS with their 2G/3G mobile numbers. 

Focusing on user experience, ZTE's solution not only supports VoIP and SMS, but also provides more  abundant services, including IP Centrex, VMS, VPABX, Home Zone, Video Conference, Instance Messaging and Presence Services (IM/PS), File Transfer, and Image Sharing. 

"To identify immense pressure on operators from the industry competition; ZTE is committed to offering differentiated services that will build up their competitive advantages. This IMS application realizes the combination of abundant services with easy use offering improved access to both phone calls regardless of location and the significant savings on the expense of making international and otherwise expensive calls,” said Xu Ziyang, Vice President of ZTE Corporation. 

As of the end of 2011, ZTE had more than 140 commercial and trial IMS  deployments officially launched around the globe , with scores of commercial networks deployed in such countries as Italy, Poland, Spain, Turkey, Albania, Saudi Arabia, Philippine, Singapore, India, the USA and China.