Polycom, the global leader in open standards-based unified communications is leading the video conferencing systems and infrastructure market in India with 50.2% market share in 2011, according to the latest results by Frost&Sullivan Research, a leading Growth Partnership and Consulting company.

The results are highlighted in the report “Video Conferencing Endpoints & Infrastructure Market in India CY 2011”.

Emerging as a preferred partner for video collaboration systems and infrastructure, Polycom’s growth has been ahead of industry growth trends for both segments. According to the report, Polycom showcased a growth of 45% in the video conferencing endpoint market (ahead of the industry growth rate of 35.3%), to capture 50.6% market share.  In the video conferencing infrastructure market, Polycom witnessed growth of 57.4% over the last year (compared to industry growth of 53.9%), to capture 48% market share.

Neeraj Gill, Managing Director, India and SAARC, Polycom said, “Polycom's vision is to make video collaboration ubiquitous, and we're delivering on that vision by creating software-based innovations for mobile, social, and cloud platforms, and working with nearly 7,000 partners to drive interoperability and extend the reach of video. These latest market share numbers by Frost & Sullivan show that our strategy is working. Polycom has taken the market share lead in India and intends to continue to grow."

“The video collaboration sector in India is at an interesting stage in its evolution, with an increasing number of enterprises realizing and reaping the benefits of video collaboration solutions to aid in organizational growth. The past year has seen new sectors such as entertainment, healthcare, finance, education and manufacturing explore and deploy video collaboration solutions, while existing customers are looking to enhance their existing video environment,” he added.

Benoy CS, Director, Information and Communications Technology Practice, Frost & Sullivan, South Asia & Middle East said, “Polycom’s 50.2% market share of the overall video collaboration market in India is a testimony of its strength and commitment to deliver innovative and best-in-class video collaboration solutions to customers across India. The company has led the industry in terms of offering compelling video solutions to customers in various industry sectors including government, public sector, banking and finance as well as emerging sectors such as education and healthcare. In an increasingly competitive marketplace, Polycom's advantage of standard-based solutions and focus on interoperability, combined with its strong partnerships, makes it a market leader in the video conferencing industry.”

The Frost & Sullivan report also estimates that the value of the video conferencing market in India was anticipated at USD$83.2Million accounting for a growth rate of 38.9% in 2011 over the previous year. The industry is likely to sustain a Compound Annual Growth Rate (CAGR) 20.1% over the next seven years, attributed to industry trends such as: the changing mindset of enterprises that look at video as a corroborator in their business processes; support of the service provider community in deploying managed video conferencing services; enhanced reach through system integrators; and greater enterprise drive for open standards amongst others.

The industry has also seen a significant growth in demand for immersive solutions with High Definition versus Standard Definition adoption at 80:20, highlighting change in user needs for want of advanced technology systems.