According to the Trust Report 2013,’ an annual research-based report by Trust Research Advisory Nokia is the as the most trusted brand in India. The company has won the accolade for the third consecutive year.

Nokia said that the ranking is a part of the recently launched 'Brand. The recognition highlights Nokia’s commitment to the Indian market and its continued focus on delivering consumer centric innovation.

The Trust Research Advisory’s ‘Most Trusted Brand’ survey identifies brands that have won that most special attribute, the consumer’s trust. The Brand Trust Report, India Study, 2013 is the third in its series and this year the report lists India’s 1100 Most Trusted Brands from 211 categories. It comprised comprehensive primary research based on 61 attributes called the Brand Trust Matrix, and was conducted among 2505 influencer-respondents from 16 cities across the country.

“Trust is one of the most important values that can only be earned over time and with repeated positive interactions with the brand. Being selected as the most trusted brand by consumers from amongst 1100 leading brands in India is an honour for Nokia. This recognition is a testimony of our continued efforts to bring innovative products and solutions to the Indian market that positively impact lives of our consumers. We look forward to retaining and building on this trust for years to come”, said Viral Oza, Director-Marketing, Nokia India.
  
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