Tata Communications has entered into an agreement with AT&T to extend its global business video ecosystem. The agreement now enables even more face-to-face collaboration around the world, across each respective network.
With this latest in a series of interprovider agreements, Tata Communications’ Global Meeting Exchange network provides connections to most of today’s major providers of Telepresence services, offering customers unprecedented reach for their business video networks.
“To help the telecoms industry meet the requirements of enterprises as the growth of business video continues, there needs to be collaboration and openness amongst service providers”, says Peter Quinlan, Vice President, Integrated Business Video Services, Tata Communications.
“The creation of an open ecosystem in which service providers align and interconnect their respective business video communities will allow enterprise customers to receive not only the best service possible, but it will also give them unprecedented reach to other Telepresence rooms around the world, enabling them to embrace video as a daily business communication tool. The agreement with AT&T is the latest step in our strategy to make business video a truly global collaboration tool for enterprises, regardless of network, service provider or location.”
Tata Communications said its strategy is to create the world’s richest, connected and open video ecosystem includes: business-to-business video services, cloud-based services and flexible, modular, managed services; as well as one of the world’s widest-reaching Telepresence networks via inter-provider agreements and the largest public Telepresence room footprint. These offerings culminate under the Global Meeting Alliance™, an open business video ecosystem initiative spearheaded by Tata Communications, which provides participating enterprises and service providers with greater global reach, lower total cost of ownership and a world-class user experience.
“AT&T is working closely with a number of service and technology providers in the industry to enable more pervasive and global video collaboration capabilities without borders,” said Alan Benway, Executive Director of AT&T Business Solutions. “The interprovider agreement with Tata Communications is another step in that effort, broadening access for AT&T Telepresence Solution customers as they look to collaborate through even more endpoints globally.”
Video is a key driver of global internet traffic growth. Research firm Informa Telecoms & Media recently estimated that video accounts for 50% of annual internet traffic growth. Two-way business video requires more bandwidth than one-way broadcast video. As such, service providers’ networks are going to be put under greater pressure to manage this increasing level of demand. Tata Communications owns and operates the world’s only fibre optic sub-sea network ring around the globe, enabling the company to firmly support the explosion in network traffic generated by video.
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