HP on Tuesday announced that it has been selected as the official technology partner to Oriental DreamWorks, the joint venture between the China consortium led by China Media Capital (CMC) and Hollywood’s DreamWorks Animation
 
Oriental DreamWorks will provide unique and creative content by becoming a China-based family brand that regularly creates entertainment in China, for China, and for export to the rest of the world. The company will be based in Shanghai.
 
This announcement builds on a decade-long collaboration between HP and DreamWorks Animation SKG. Together, the companies have pushed the boundaries of technology to help DreamWorks Animation transition from a traditional animation company to a fully digital entertainment company.
 
HP solutions have been the technology backbone for the development of blockbuster films such as the “Kung Fu Panda” franchise, “Puss in Boots,” the “Shrek” series and “How to Train Your Dragon.” Oriental DreamWorks will partner with DreamWorks Animation for the upcoming “Kung Fu Panda 3” film, which will be a coproduction between the two companies.
 
“DreamWorks is one of the world’s greatest storytellers who has used technology to deliver a customer experience second to none,” said Meg Whitman, president and chief executive officer, HP. “Now we are accompanying Oriental DreamWorks on this new journey to create a world-class animation facility in China.”

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