In an attempt to equip mobile consumers with a safety product on their phones OnMobile, the leading provider of telecom value-added services (VAS), on Wednesday launched Help Me on Mobile, a free 24x7 mobile application that will assist women, children, young adults and senior citizens in fighting crime and calling for help during emergencies.

The free application houses a bank of two services ‘I am here’ and ‘I need help’, which are designed to ensure personal safety of an individual and is easily accessible from a single place. Help Me on Mobile aims to equip mobile consumers with a safety application on their phones without having to look for an external source. Users can get assistance in tracking location, sending panic alerts to chosen family and friends, trigger off panic alarms and more.

“The app offers essential safety features that can be used both in everyday life and emergency situations. Help Me on Mobile ensures the safety and peace of mind of your loved one and you at all times.  We hope to have this app reside on every handset. It is our insurance for your safety”, said Mouli Raman, OnMobile Co- Founder and CEO.

Help Me on Mobile especially caters to and ensures safety of individuals during medical emergencies, crime situations (eve-teasing, theft, rape, stalking, etc.) and accidents (road accidents, fire and other mishaps).

The ‘I am Here’ service lets family and friends of the user  track his/her location while the ‘I need Help’ service raises an alarm in crisis situations and simultaneously sends alerts to family and friends.

The most significant feature of Help Me on Mobile is that it is free, does not depend on capabilities like GPS; location maps etc., and can in the course of time be downloaded on lower end mobile phones as well.

Help Me on Mobile is currently available for the Android platform and will, in time, be available on both Symbian and Java platforms.

 It has far better usability than its counterparts in terms of simplicity, easy access to the app via a widget and all actions get triggered off at the simple press of a button. As part of the application, the customer needs to select his/her set of Guardians (minimum of one and maximum of five), who will be notified when the subscriber sends location updates or panic alerts. The first Guardian is defined as the main Guardian who will receive a call in addition to an SMS.

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