Mahindra & Mahindra Ltd, on Friday announced the launch of Mahindra DiGiSENSE, a revolutionary technology solution that connects Mahindra vehicles, tractors, trucks and construction equipment to the cloud, opening up a whole new dimension to the experience of vehicle ownership.

DiGiSENSE which is digitally enabled sensing, will be available across Mahindra’s breadth of mobility products from commercial and passenger vehicles to tractors and construction equipments. Its launch makes the company the first OEM in India to integrate its product line-up onto a cloud-based technology platform.

DiGiSENSE empowers owners, fleet operators, drivers, dealers and service teams to access vital information about their vehicles, trucks, tractors or construction equipment on a real time basis from the driver’s seat and afar.

DiGiSENSE will empower customers to digitally build knowledge 24X7 about the performance and location of their vehicles. Drivers can contact emergency breakdown services or pull up a route planner at the touch of a button, fleet owners and dealers can track the location of their vehicles in real time, while remote diagnostics and reports allow service teams to monitor the vehicle’s health and productivity parameters, on a real time basis.

“Digitization is emerging as a key differentiator for business transformation and connected vehicle technology is one such manifestation. At Mahindra we regularly challenge conventional thinking and create disruptions and the launch of DiGiSENSE 1.0 is one such effort to adopt technology to develop new ecosystems. It is the first of its kind technology platform which is multi application and multi product enabled. From providing real time data, to tracking performance and productivity of the vehicles, DiGiSENSE will enable customers to control their businesses,” said Pawan Goenka, Executive Director, Mahindra & Mahindra.

“Today technology has become an integral part of our lives and the need to stay connected is a basic necessity for fleet owners to improve productivity and individual owners for personal needs. Connected vehicle technology has been evolving over the past decade to address customer’s needs and the convergence of technological solutions into the mobility space is gaining further relevance. At Mahindra we have always been technological pioneers with several technology firsts to our credit. DiGiSENSE is a modular, scalable, flexible and robust connected vehicle platform that has been conceived and brought to life by Mahindra by bringing together an entire ecosystem of stakeholders. We have built in several features into DiGiSENSE and will further integrate other features in the future versions. We are sure this will revolutionize the way our customers will interact with their Mahindra vehicles and will empower them to maximize their efficiencies and effectiveness,” said Rajan Wadhera, President and Chief Executive – Truck, Power Train Division and Head – MRV, Mahindra & Mahindra.

DiGiSENSE will initially be available in the Jeeto and Imperio in the small commercial vehicles space; the Arjun Novo in the tractor space; the Mahindra Blazo in the heavy commercial vehicles space; and the Earthmaster in the construction equipment space.

Available as a subscription-based service at an affordable price, DiGiSENSE will eventually be available across the entire line-up of Mahindra’s vehicles.

Key Features of DiGiSENSE:

• Route planning & Delivery tracking
• Vehicle utilization reports
• Trip optimization
• Alerts & Machine hour operations
• Geo fencing