New entrant in the Indian mobile handset market, Olive Telecommunication announced the appointment of legendary cricketer, Kapil Dev as the company’s Goodwill Ambassador.

Under the arrangement, Kapil Dev will endorse Olive’s range of products including dual SIM portfolio.

Arun Khanna, Chairman, Olive Telecommunication said, “Kapil is the epitome of cricket in India and regarded as the greatest all-rounders the sport has ever seen. Somewhat like the Olive devices, completely all round in their usability, devices ranging from the entry level to sophisticated offerings for the digitally connected. Olive products are designed keeping in mind the extensive usage of mobile phones countrywide. We are confident that our association with Kapil will definitely lend an edge to the positioning of our offerings.”

On his appointment, Kapil Dev said, “It is a pleasure to be associated with a brand like Olive because of its innovative cutting edge technology and the significant role that the company is playing in bringing innovative convergence devices for its users; Olive Telecommunication has carved a niche segment in the telecom consumer space.”