Ericsson will provide its HD (high definition) system to DTH player, DishTv which will enable the operator to to improve its satellite bandwidth efficiency, increase channel capacity and offer more choice to its subscribers in HD and SD.

According to Ericsson, post deployment of the solution, subscribers of DishTv will be able to view new SD channels without having to swap existing MPEG-2 set-top boxes (STBs).

As part of the deal, Ericsson will deploy its EN8100 MPEG-2 and EN8190 MPEG-4 AVC encoders and will also provide a combined SD MPEG-2 and HD MPEG-4 AVC system in the same transponder space.

“We evaluated all the options available to us and the advantages of the Ericsson system over other solutions were clear,” said Rajiv Khattar, President Projects, DishTv. “Ericsson’s solution will help us to roll out several more channels to our subscribers and to give us capacity to offer new HD services. This presents significant savings and will further enhance the consumer experience. We are pleased to partner with Ericsson, who has significant experience in this field, for this important upgrade.”

“The EN8100 offers leading levels of performance that enable operators to maximize bandwidth utilization without the need for new customer equipment. This improvement in service, with zero disruption to the subscriber, reduces churn and attracts new customers,” said Eric Baron, Head of Compression, Solution Area TV, Ericsson. “We are pleased to provide DishTv with the capability to deliver more HD and SD services to its subscribers, offering them greater choice, and in turn a further improved overall experience.”