Welcome Guest Login | Register | Site Map | | Make TelecomTiger my homepage     
Telecom News
Enterprise |  Policy & Regulation |  Mobiles & Tabs |  Corporate |  VAS |  People Movement  |  Technology  |  LTE



Motorola well-positioned to play a major role in India’s next phase of growth, says Mohanty

Subhendu Mohanty
Country Head, Home & Network Mobility Business, Motorola
  TT Bureau |  | 02/06/2008

Motorola was one of the early entrants in the Indian telecom market. After initial success in the infrastructure side, the company found it difficult to compete with its European competitors like Ericsson and Nokia Siemens Network. Under the leadership of Subhendu Mohanty, Country Head, Home & Network Mobility Business, Motorola India & Services Director, Networks and Enterprise, the company intends to become market leader.


Mohanty talks to TelecomTiger on his plans and strategy for India market. Excerpts of interview:


Q: It appears that Motorola has left behind in Indian market compared to Nokia Siemens and Ericsson. What is your strategy to come back in telecom infrastructure?

Motorola has been and continues to have a prominent presence in the market. Shifting business share is a matter of market dynamics which are never static. We are addressing the market with an array of end-to-end communications solutions spanning VAS, WiMAX / Broadband solutions, Infrastructure solutions, enterprise mobility solution etc. For details you could see the Motorola India corporate factsheet.


Q: In the last BSNL tender for procuring GSM equipment, Motorola was disqualified. It approached court and later withdrew the case. Now, BSNL has again floated a tender for GSM equipment and setting up of infrastructure. Will you participate in this tender?

All major carriers are our customers and BSNL is a very valued customer. We will participate in this and all other tenders. As regards the disqualification, we would not like to comment on the same. Our detailed response / position is already in the public domain.


Q: What are the challenges in Indian market?

The primary challenges that we are facing are pricing competition, assignment of turnkey jobs on equipment vendors, high attrition of resources (due to peak in demand) and availability of skilled telecom resources.


Q: Telecom service market in India is expanding very rapidly. By the end of the year there will be almost 10 players in the field. Most of the growth will take place in group B and CCTs and villages. So what will be your strategy to capture the market? 

With our revamped portfolio in GSM, WiMax and strong localization focus, Motorola is well positioned to play a major role in this growth phase. We have also developed an eco system with turnkey and ancillary players to focus lot more into group B and CCTs and villages type of deployment where not only Capex needs to be low but also Opex has to be low. We will work with a few selective players as real partners.


Q: What are your specific plans in India?

Motorola Home & Networks Mobility business is strongly focused in few technology areas besides traditional cellular business (GSM, CDMA). We have a strong product portfolio and market leadership in WiMax, IDEN, IPTV, GPON, Set Top Boxes and DSL Modem to name a few.  Also, our offerings in network optimization (and much needed efficient spectrum utilization) are one of the best in industry on which we are working closely with operators. Last but not the least; we have a joint venture with Tech Mahindra called CanvasM which is into offering hosted solutions for a variety of Contents and Applications.


Q: Who are your main clients?   

All major carriers across technologies are our customers. 


Q: What is your focus area in India? How important is Indian market for you?  

India is a key market for Motorola and we are focused on every aspect of the marketplay.

 mail this article    print this article    Show and Post Comment
Maintain Business Continuity with Cisco ASR 9000 nV Technology
It is a virtual chassis solution where a pair of ASR 9000 routers acts as a single device by maintaining a single contr...read more
Simplify Your Network with Cisco ASR 9000 nV Technology
With the new Cisco Network Virtualization (nV) technology in the Cisco ASR 9000 Series Aggregation Services Routers, se...read more
Cisco Small Cell Solution: Reduce Costs, Improve Coverage
It is designed to address the challenge of mobile service coverage and to expand network capacity...read more
Other interviews
Kirusa’s newly launched InstaVoice ReachMe app provides unique telephony experience for users
95%+of the products delivered today by iVOOMi is made in India
A large proportion of our product and solution portfolio is directly relevant to 5G networks
RS Sharma on the status of Digital India
Cloud telephony is the best suited medium to reach out to the masses
"Smartphones have an integral part to play in the connected world of future"
“Domestic (Indian) brands are taking a larger share of the market every month”
“I do not expect much impact on tariff for consumers”
“We would be focusing on LTE 4G solutions in 2014 in India”
“We will start rolling out 4G LTE services by end of this financial year”
After advent of LTE technological innovation is much more challenging
“Our green technology can reduce diesel consumption by 56%”
“We expect 3G revenue contribution to be at par or exceed 2G revenue”
"We are strengthening our service capabilities in India"
“We partner with right technology and utilize our competitive advantage”
Indian VAS market is huge and effectively receptive
We are looking at growth in India
3G, 4G to fuel MVAS growth
Introduction of data plans at the right price and packaging key to growth
Smartphones will be major catalyst for mobile advertising growth in India
Despite challenges VAS market will continue to grow in India
Indo-US defense ties have created opportunities for T&M industry
3G penetration will help expand VAS market in India
ZTE has formed an enterprise solutions team for enterprise business in India
Telecom operators are looking forward to deploy green wireless solutions
Our value proposition to hotels has been well accepted
Effective mobile campaign management can boost operator’s business
Interpreting and analyzing data is vital for successful business
Unified Communications is transforming India Inc
Bill shock makes 90% Indians switch off data connection
LTE will ensure lower capital investment
'We need to come quickly to LTE': J S Sarma
'Corporate war fueling 2G controversy:’ A Raja
Ruckus Wireless’ WBA solution promises cost effective alternative to WiMAX in urban areas
Mobile data services the new opportunity for Indian operators to increase ARPU feels Comverse
Capgemini foresees huge scope for engagement with Indian Mobile Operators to drive Rural uptake
“Waiting for competition to tap the $ 150 mn agri-info MVAS market along with us”: RML
“Already serving more than 657 mn ad displays monthly in India over mobile web”: Admob
“Our international reach will be our main differentiator for mobile financial services,” says Roamware
Sterlite Technologies plans multi-fold organic growth to break into the global top league
Entry of 3G will make Broadband Services more appealing in India, says NSN
Picocell as a tool for Customer Retention, the ip.access way
WiMAX not a 4G technology, only LTE is, says Ericsson CTO
No business case for WiMAX in rural India….definitely not, says Qualcomm India
Delta carving out differentiation around Green Quotient of its telecom site power solutions
TI’s new chip makes way for Smaller, Denser, Cost-effective wireless base station design
Qualcomm India: “Well-positioned to serve both GSM & CDMA operators for 3G migration”
UTStarcom: IPTV far more relevant technology to India than any other market in the world
“Decision to foray into CDMA space is with an eye on data services” says Sistema Shyam’s CEO
‘Fixedline infrastructure can never deliver broadband across India’ says GSMA Director
Loop Mobile: Engaging and then exciting our subscribers is the core focus of all our communication initiatives
With voice being commoditised, SMS set to assume greater role, foresees Tekelec
"The race is still anybody's to win in the mobile browser market," declares BOLT
“WiMAX has seen very good traction and adoption in India”, says Tata Elxsi
“.tel is the biggest innovation in the internet”
India’s largest mall on your mobile: ngpay
Economic slowdown has no impact on Airtel, says Akhil Gupta
Synchronica fully supports legal interception unlike RIM, says CEO
Motorola says uniquely positioned to best serve critical technology demands of enterprises in India
Tandberg: Real value of video-conferencing solution should be measured on usability and benefits
DTH, WiMAX and Billing to be new focus areas for Oracle India
Wireline Services will bounce back, says Chairman MRO-TEK
Aircel will double its network by 2008 end
‘We are migrating to full IP Network’, says MTNL director (technical) Kuldip Singh
Sistema will offer competitive tariff, Mobile TV in India
Mobile TV is a distant dream in India
IT & BPO growth story will continue
Redefining rules of the game