Kult has announced the launch of its new budget-centric smartphone, the Kult Impulse. The smartphone comes with a market operating price (MOP) of Rs 8,999 and it will be across the country starting from May 15.
The smartphone also comes bundled with Reliance Jio cashback offer under which users will get Rs 2,200 cashback in the form of Rs 50 recharge vouchers. This can be redeemed for the recharge of Rs 198 or Rs 299.
Coming to key specifications, the Kult Impulse features a 5.99-inch HD+ TruView display with a screen resolution of 1440 x 720 pixels.
The device is powered by a 1.5GHz quad-core MediaTek MT6739 processor along with Mali-T720 MP1 GPU. The phone is backed by a 3GB of RAM and 32GB of internal storage, which can be further expanded up to 64GB via micro SD card slot.
On the camera front, the Kult Impulse features a 13-megapixel rear camera with f/2.0 aperture, autofocus and dual LED flash. For the front, there is a 13-megapixel sensor for selfies along with a flash. The phone also sports a fingerprint sensor that is situated at the back panel. There is also Face Recognition feature as well.
The smartphone is backed by a 4000mAh battery, which the company claims can deliver up to 12 days of standby time and 60 hours of music playback. The device runs on Android 7.1.1 Nougat. On the connectivity front, it supports Bluetooth 4.2, 4G VoLTE, WiFi 802.11 b/g/n, dual-SIM, GPS, OTG support and micro USB port. The phone measures 164.8 x 76.7 x 865mm.
Commenting on the launch, Nitesh Gupta, Director, New Product Development, Kult, said, “Kult Impulse is designed, keeping in mind, the inspirers’ attitude. The beautiful built, powerful features and affordability together really pack a punch. At Kult, our focus has been to offer the best possible technology, innovation and an immersive experience to the users.”