ASUS, the Taiwanese leader in smartphones and IT technology has announced the launch of all new ZenFone 5Z, in presence of ASUS CEO Jerry Shen at a grand press event in Delhi, India.

An exciting next-generation extreme-performance, ZenFone 5Z features a 6.2-inch Super IPS FHD+ display, dual-cameras that harnesses the power of artificial intelligence (AI) and features superb audio performance with loud stereo sound. The revolutionary ZenFone 5Z delivers the ultimate smartphone performance at a groundbreaking price.

Crafted to perfection with premium materials, ZenFone 5Z has a strikingly beautiful ultra slim-bezel, all-screen design, featuring a stunning 6.2-inch display with a 90% screen-to-body ratio in an all-metal, glass-covered body that's as small and compact as most standard 5.5-inch phones.

Equipped with the latest Qualcomm® Snapdragon™845 Mobile Platform with its smooth, responsive, power-efficient performance, ZenFone 5Z includes a full suite of AI-enhanced features powered by the Qualcomm Artificial Intelligence Engine (AIE). With up to 8GB LPDDR4X RAM and 256GB UFS 2.1 Internal storage for extreme performance, ZenFone 5Z is available from just Rs.29,999,making it the most attractively priced high-performance smartphone on the market.

ZenFone5Zhas an intelligent dual-camera system that adapts and learns, delivering perfect photos every time. With its latest flagship Sony® IMX363 sensor, 120°wide-angle secondary camera and AI-enhanced camera features — including 16 Automatic Scene Detection, real-time portrait effects, AI Photo Learning and real-time beautification —ZenFone5Z encourages creativity and frees the user to concentrate on the subject rather than the camera.

AI also has made its way into help extend the battery life-span by up to two times. When activated, the ZenFone 5Z is able to detect charging behaviour over time and knows when the user puts the device for longer charges without use. It then slows down the charging in order to lower battery stress encountered during fast-charging, and when the phone detects charging during usage times, it automatically switches to fast-charging to help you to get through the day.

The ZenFone 5Z features flagship audio experience, thanks to the superb loudspeaker performance and equally great headphone audio. It has dual 5-magnet speakers that put out stereo sound powered by dual NXP amplifiers for amazing loudness and at the same time keeps distortions to a super minimum level.  The ZenFone 5Z is Hi-Res certified, allowing the user to enjoy unprecedented quality of music playback. Complementing the headphone audio is the DTS Head phone:X enhancement that creates a virtual 7.1ch surround sound to any content being played back. The ZenFone 5Z comes in-box with the ZenEar Pro headset that are Hi-Res and DTS Head phone: X capable, it makes flagship experience available to the user - right out-of-the-box.

With inclusion of Bluetooth 5.0 Apt: X, the ZenFone 5Z can wirelessly stream HD audio on compatible Bluetooth headsets as well.

Commenting on the launch, Jerry Shen,CEO of ASUSTeK Computer Inc. said, “We are glad to bring you the global sensation - ZenFone5Z, the most intelligent ZenFone ever, utilizing advanced AI algorithms and machine learning to provide users with a unique slate of intelligent camera, communication and convenience features. In addition, the ZenFone 5Z reflects the ASUS design philosophy and combines all the elements that users look for in a flagship smartphone.”

Commenting on the launch, Ajay Veer Yadav, Vice President – Smartphones and Appliances, Flipkart said, “With the launch of ZenFone 5Z,we along with ASUS uphold our commitment of bringing flagship smartphones at most affordable prices for Indian consumers.” Mr. Ajay also adds, “Furthering our strategic partnership with ASUS, Flipkart will continue to offer the complete mobile protection at a discounted rate of Rs. 499 exclusively for users of ZenFone 5Z.”

Commenting on the newly establish partnership, Sunil Dutt, President of Devices, JIO commented, “We at, Jioare excited to partner with ASUS to bring a high value proposition to customers buying ZenFone5Z. With this proposition and ZenFone 5Z’s superior multimedia and connectivity capabilities, Jio consumers using ZenFone 5Z will be able to experience the true potential of Jio’s high quality and vast Audio Video content worry free”