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Realme 1 sells over 4 lakh units within 40 days
TT Correspondent |  |  20 Jul 2018

Realme, the new e-commerce sub-brand of smartphone giant OPPO, has received an overwhelming response from customers since its launch in May 2018. The brand accomplished another successful feat by selling over 4 lakh Realme 1 units in just 40 days, with the 3+32GB variant being completely sold out. As the first product of this new brand, Realme 1 has consistently topped the Amazon Best seller rankings in the past 2 months and has also been featured as the highest rated phone with a 4.4 rating on Amazon India.

Since the launch of Realme, the brand has established a strong foothold in the online smartphone market. Speaking on the overwhelming response received by the brand, Madhav Sheth, Chief Executive Officer of Realme, said, “The sales figures of Realme 1 resonate with the brand’s vision of addressing the real issues present in the smartphone market and provide ultimate user experience. We are glad our customers have been supportive of our products and have been great endorsers for the brand. Being a new entrant in the smartphone market, these results encourage us to deliver a wider range of Realme products in the future.”

Realme 1 was launched in three variants, 6GB RAM+128GB ROM, launched at INR 13,990/-, 4GB RAM+64GB ROM, launched at INR 10,990/- and 3GB RAM and 32GB ROM version at INR 8,990/-, that have been well received by the young and online consumers. The Realme 1 comes in 3 colors, which are Diamond Black, Moonlight Silver and Solar Red.

All Realme phones will be updated to Android P in the coming future. The latest OS updates include:
• Updated Android security patch
• Added built - in theme: diamond blue, diamond red, snow white
• Optimized three - way application camera effects
• Optimized background memory management
• Enhanced facial unlock feature – The phone won’t unlock when the user’s eyes are shut
• Improved System Stability

Manufactured by OPPO factories in Noida, the brand will offer beautifully designed and power packed choices of extremely high quality in sub INR 15,000 range. Realme customers will have access to over 500 OPPO service centers across India with guaranteed 90% of repair cases resolved within an hour. Along with online service supports, Realme is offering a 360-degree customer service system.

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20 Jul 2018(IST)  
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