Samsung has announced that its Galaxy range of smartphones and tablets such as Galaxy Grand, Galaxy S4 and Galaxy Tab 3 series will provide content and interface nine Indian languages. These languages are- Hindi, Punjabi, Bengali, Tamil, Telugu, Kannada, Malayalam, Marathi and Gujarati.

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The company said that its entry-level Android model Galaxy Star will begin supporting the content in these languages from this August, others will get the support in couple of months.  For this Samsung has joined hands with Reverie Language Technologies.

The company said that the initiative is aimed at non-English speaking people and those using internet for the first time. This will bring them the support local language.

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Users will now be able to access applications from Samsung App Store in local languages, under categories like games, entertainment, lifestyle, utility, business and devotion. Some of the apps available in nine languages on Samsung phones include The Times Of India, Facebook, Gmail, Mydala, BSE and Bharat Matrimony, among others. The South Korean manufacturer also said that the number of local languages being supported will increase gradually.

“Popular applications like Bharat Matrimony, Ganesh speak, Indian property, Times of India, BSE, and Mydala amongst hundreds of other applications will soon be available in vernacular language for users. Customers can right away get experience in their own language by using ChatOn, Facebook, Gmail, and Newshunt on select Samsung devices,” Samsung noted in a press statement.

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Vineet Taneja, country head, Samsung Mobile and IT, Samsung India said that  availability of content combined with easy access is the key driver for usage of any language.

He said that the company clearly senses a need and a demand amongst users to communicate in local language using their mobile devices.

“That is the reason, as an industry leader, we are taking the lead by offering users the ease of accessing regional language content in their preferred language,” he said.

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