After launching it in Kolkata, West Bengal, Bihar, Jharkhand, Rajasthan and Delhi/NCR, Vodafone India rolled out M-Pesa,- a  mobile money transfer and payment service in Mumbai with ICICI bank.

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‘M-Pesa’ empowers the unbanked and under-banked sections of the population gain access to financial services via the mobile phone. ‘M-Pesa’ effectively leverages the combined strengths of Vodafone’s global expertise in the domain of mobile payments and significant distribution reach in India plus the security of financial transactions provided by ICICI Bank. This service will now be available through 1400 specially trained authorized agents in Mumbai.

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The innovative use of mobile technology makes it possible for customers to deposit and withdraw cash from designated outlets, transfer money to any mobile phone in India, Remit money to any bank account in India, make payments to recharge mobile, clear utility bills and for DTH service subscription, shop at select shops and participate in e-commerce/m-commerce.

Arvind Vohra, Business Head –Mumbai, Vodafone India said, “ ‘M-Pesa’, a world class mobile banking service, in partnership with ICICI Bank. ‘M-Pesa’, is a safe, secure and convenient service to transfer money and make payments beyond the reach of traditional banking channels. For households where the earning members migrate to larger cities for earning livelihood, ‘M-Pesa’ will be the best way to send money back home to their families.”

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Ravi Narayanan, Senior General Manager, ICICI Bank said , “s. This service will greatly contribute towards the larger financial inclusion objective of ICICI Bank.”

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