Zain Bahrain has entered into a four-year managed services agreement with Ericsson, to manage its network and enhance its customer support services.

The new partnership will see Ericsson managing the day-to-day operations of Zain’s network across the country, enabling operational excellence. In parallel, Zain will be able to allocate more resources towards higher-end services and offerings allowing subscribers to ultimately benefit from an increased network quality and stability.

“At Zain, providing customers with advanced technologies that enhance their mobile experience is of a paramount importance. With that ultimate aim in mind, we selected Ericsson to manage our network operations,” said Mohammed Zainalabedin, General Manager, Zain in Bahrain.

“This latest partnership with Ericsson helps to increase our internal productivity, and the result of that efficiency will be reflected in what our subscribers will experience of superior communications that they have become accustomed to,” added Zainalabedin, “As a telecoms operator, we are confident that this managed services solution will mean that our network and business complexity will be well-managed by Ericsson, leading to cost-effective launches of new services, dependable performance and operational competence.”

Ericsson’s customer support solutions ensure customers only receive high-quality services, supporting the overall network quality.

Ray Hassan, Executive Vice President and Head of the Global Customer Unit Zain at Ericsson, said, “By deploying this differentiated solution, Zain Bahrain’s network will operate at upgraded productivity levels, enabling the operator to continue innovating and providing customers with a premium mobile experience.”