In a move to revolutionize data, Aircel, one of India’s leading telecom players, has launched video calling benefits across its 3G circles.

Aircel customers will now enjoy new tariffs of 1.6 paisa per second on video calls (Aircel to Aircel). There is ‘Extra’ reason to cheer for Aircel customers as apart from standard data benefits offered in Aircel products PI 29 and PI 128, now Aircel customers will be able to enjoy ‘Extra’ video calling benefits (Aircel to Aircel) of 10 minutes and 100 minutes respectively. Aircel aims to increase data usage and penetration by offering more value to its customers.

The company believes that with new video call tariffs, it catered to the rise in demand for data and will be able to strike the right chord with its customers.

“Video calling adds an emotional personal touch to the communication between friends and family and with ‘Extra’ video calling benefits exclusively for Aircel users; we aim to strengthen the community of Aircel customers to surge ahead in the data space”, it said.

K.Kadhiravan,Circle Business Head, Aircel, Karnataka, said, “Indian market is currently going through a data revolution and is witnessing exponential upsurge in data usage and penetration. For youth, data has become the most imperative tool to communicate and stay connected 24X7.