Asus, on Monday announced the new ASUS Fonepad 8 - FE380CG tablet for Rs. 13,999. Fonepad 8 features an all-new design that is lighter and narrower than its predecessor, yet offers a larger viewing area thanks to a class-leading ultra-narrow bezel.

The Asus Fonepad 8 (FE380CG) is a 8-inch tablet with dual SIM, 3G phone functionality and is powered by the latest 64-bit Intel Atom Z3530 1.33GHz quad-core processor with 1GB RAM. The FE380CG features a an 8-inch, 1280 x 800 IPS display,72.2% screen-to-body ratio and has the world's narrowest bezel on an 8-inch tablet. Its dual front speakers are tuned with MaxxAudio for immersive multimedia experiences, and twin 5-megapixel and 2-megapixel front-facing cameras with Pixel Master technology provide enhanced camera functions. Fonepad 8 is available with 8GB or 16GB of onboard storage, which can be further expanded with up to 64GB of Micro SD Card storage.

Fonepad 8 comes with Asus ZenUI, the Asus-exclusive mobile user interface developed around the concepts of freedom, expression and connection. Featuring a new visual design made to be efficient and inviting, it contains modern 'flat' icons, vivid device-matching color themes, animations, new ringtones and notification sounds, and a clean layout to present information clearly.

“Redefining the user experience ofcalling tablets category, we are elated to bring our 8 inch Fonepad 8 to the country. The device features next generation interface ‘Asus ZenUI’ improves on your smart device experience, giving you a brand new user interface that features over 1000 upgrades and enhancements over the standard Android operating system. Our Fonepad series have constantly introduced widely accepted innovation and all the necessary functionality; which has been loved by all our users. This encourages us to go beyond the regular and deliver incredible,” said Peter Chang, Regional Head, South Asia & Country Manager, System Business Group, Asus India.

Fonepad 8 comes equipped with 4000 mAh battery provides up to 12 hours of life when watching videos or browsing the web, or up to 21 hours of 3G talk time. It runs Android 4.4 KitKat OS and features Asus Zen UI, the all-new mobile user interface exclusive to Asus devices. Asus Zen UI also includes two features - What's Next and Do It Later; designed to free users from actively having to manage the multitude of information they are confronted with daily, and enable them to be more productive.What's Next puts the information currently most important and useful to the user such as upcoming appointments, new messages and missed calls from VIP contacts, weather at the next destination, and more front and center on the lock screen, the home screen and in the notification drawer.

Only 8.9 mm thin and only 310gm in weight, Fonepad 8 is incredibly thin and light, so it is easy to take everywhere. With a total width of 12 cm and the world's narrowest bezel on an 8 inch tablet, Fonepad 8 is comfortable to use with one hand. The narrow bezel also serves to maximize Fonepad 8's display, resulting in a large viewing areawith a 72.2% screen-to-body ratio.

ASUS Fonepad 8 FE380CG is available in Black and Gold colours in India at ASUS exclusive stores and Flipkart for Rs. 13,999.