With an aim to cash in on the increased consumer spending during the Diwali festival, leading handset manufacturer, Nokia India today announced a range of new services and offers on the eve of the festival.

Customers purchasing any of the 11 models namely 5030 XpressMusic, 2330 classic, 2700 classic, 7210 supernova, 5130 XpressMusic, 6303 classic, E63, 6700 classic, 5800 XpressMusic, E71, and N97 consumers will get an ‘Nokia Diwali Gift Envelope’ containing details of the cash back offer in a form of a scratch card. Cash back in the range of Rs 201 to Rs 10 lakhs will be offered. The envelope will also include information on free downloads such as  games, wallpapers and ringtones for Diwali.

Mr. Vipul Sabharwal, Director Sales, Nokia India says, “Diwali is a very special occasion for Indians and we, at Nokia, wanted to further strengthen our connect with our loyal users at this time of festivities. The first-ever “cash back” offer on mobile devices along with innovative applications will bring alive the Diwali experience for our consumers.”

The communication for the initiative runs under the ‘Khareedo Now Ya Pachhtaao’ campaign.

The new applications include a Virtual Cracker feature which blows in the phone with amazing sights and sounds of Diwali Crackers. The SMS Responder feature available on S60 model enables customers to respond automatically as per pre determined rules. SMS Timer application allows users to schedule SMS greetings and messages with ease.

A Shubh Diwali application will allow users to send wallpapers as well as wishes to express feelings towards the loved ones. The service also offers traditional Diwali recipes. Moreover a collection of Diwali wallpapers, ringtones and themes are also available for download.

Users of the mentioned Nokia handsets can avail the application and content by sending an SMS to 55555 or by downloading from Ovi at www.store.ovi.com.