Tata Communications today announced forming of a new Global Media & Entertainment Solutions (GMES) group following its recent acquisition of BT-owned Mosaic.

The company launched a dedicated global video network, Video Connect while also unveiling the Mosaic platform targeted towards the media segment. The new offerings will be in addition to Tata Communications existing Media and Entertainment service offerings.

By creating the GMES, the company aims to maximize the opportunities that digital media provides by enabling end-to-end management, distribution and delivery of content over its lifecycle from production to distribution. This makes Tata Communications a unique solutions provider, enabling collaboration and integration with various partners in the Media ecosystem and offers a robust global media delivery infrastructure to reach the end-user.

The Media industry can thus address emerging challenges posed by globalization and the fragmented consumption of media using Tata Communications’ portfolio, adds the company.

The Video Connect service promises to help broadcasters, studios and production houses deliver video content flexibly and cost-effectively to media hotspots worldwide. The company is committing a 99.999% uptime by providing auto re-routing on diverse and protected paths on both primary route as well as “around-the-globe” over and above the basic triple-protected SDH network between Video Connect PoPs.

There will be 12 Video Connect nodes across New York, Los Angeles, London, Hong Kong, Singapore, Tokyo, Sydney, Chennai, Mumbai, Pune, Delhi and Hyderabad, as well as more downstream partners in each region PoP on the network.

 “Performance and price are the biggest challenges faced by online broadcasters today. Video Connect is designed to help them address these two challenges – performance is guaranteed by time-tested DTM technology running atop Tata Communications’ robust backbone, while cost effectiveness is brought about by the direct routing nature of the network,” says Genius Wong, Sr. VP Network Services, Tata Communications

“The acquisition of the Mosaic platform strengthens our global media and entertainment portfolio with powerful cloud-based digital media management applications that can be accessed over the Web. This enhances our existing portfolio of services that we are offering to the media and entertainment sector. Tata Communications intends to invest about $50 million to strengthen its media and entertainment portfolio over the next two years” adds Vinod Kumar, President and COO, Tata Communications “By integrating our global network infrastructure and managed services portfolio with Mosaic’s digital media management capabilities, we are now able to create a unique platform that can take care of content workflow from production to distribution across the world.”

The company plans to invest $ 50 million over two years in this new business division.