Vodafone Essar launched RIM’s BlackBerry Bold 9700 for its subscribers priced at Rs 31,990 excluding VAT.

“Further to the immense success of the BlackBerry Bold 9000 launch, we are delighted to introduce the latest BlackBerry Bold 9700 to Vodafone customers in India. This launch reiterates our commitment towards providing our customers with superior products and services, which enables them to balance their professional and personal lives,” said Kumar Ramanathan, Chief Marketing Officer, Vodafone Essar Ltd.

“We are very excited to introduce the BlackBerry Bold 9700 in India. This best-in-class smartphone will certainly appeal to Vodafone customers, offering a sleek and elegant design packed with powerful communications and entertainment features,” said Frenny Bawa, Vice President, India, Research In Motion.