Mahindra Comviva, a leading provider of mobile financial and VAS solutions, has joined hands with Gabon Telecom, an affiliate of Maroc Telecom and the largest telecom company in Gabon to introduce Mobi Cash mobile money services and enhance customer experience with its multi-award winning mobiquity mobile financial and Messaging solution - USSD FLARES.

Mahindra Comviva’s mobiquity solution will empower Gabon Telecom subscribers with multi-functional and secure account, which can be used to make domestic remittance, salary disbursements, and last mile financial services including cash in and cash out. It will also allow subscribers to make utility bill payments such as post paid, electricity, water and recharge their mobile phones. Customers can also make Over-The-Counter (OTC) payments at merchants such as grocery stores, restaurants, chemists.

Maroc Telecom, the major wireless and wireline telecom operator in Morocco launched Mobi Cash mobile money services powered by Comviva in 2010.

Mahindra Comviva’s messaging solution - USSD FLARES, a single-window web-based Service Creation Environment (SCE) with an easy to use interface for service creation and management will enable the operator to access, create, execute and manage services faster. Mahindra Comviva is a market leader in the USSD space globally, with over 90 deployments across 57 countries. Its USSD solutions are now delivering services to over 550 million mobile users across the globe, with over 220 million hits daily on USSD solutions.

Sabri Amireh, Head of Middle-East and North Africa at Mahindra Comviva said, “With our mobiquity financial solution already being deployed at Onatel in Burkina Faso, Mauritel Mobile in Mauritania and Sotelma in Mali, we are excited to be working with the fourth affiliate of Maroc Telecom. With this deployment we will help the operator to introduce host of financial services to build deeper consumer engagement.”

“Our USSD solution will ensure message delivery over a high-speed, secure platform whilst enabling rapid application development, with a service creation platform supporting rapid, cost-effective service launch,” further added Sabri Amireh.

Mohamed KARIM, Marketing Manager, Gabon Telecom commented, “We are committed to leveraging technology to meet the evolving needs of our customers. Our tie-up with Mahindra Comviva to introduce easy to use mobile financial services to our valued customers in Gabon is a prime example of this. With mobiquity, we are able to provide a cost-effective banking solution and improving people’s lives by creating access to financial services for the masses."

Mahindra Comviva’s mobiquity solution addresses the needs of banked, underbanked and unbanked mobile subscribers, by offering mobile wallet, payment and banking services. Today, mobiquity has over 60 deployments across 38 markets serving over 500 million mobile users globally.

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