Seagate Technology plc, on Wednesday named Sandy Sun as its new vicepresident and general manager for Asia-Pacific and China sales, responsible for all of the company’s sales, marketing and technical support activities in the region. Sandy Sun was previously Seagate’s vice president and general manager for China stationed in Beijing. She will report to BS Teh, Seagate’s senior vice president of global sales.

Sandy Sun joined Seagate in January 2013 as vice president and general manager,China, taking charge of the company’s sales activities and corporate development in the PRC. In that time she has helped establish strategic cooperative partnerships with some of China’s largest corporations including Tencent, Baidu, Kingsoft Cloud,China Telecom, HikVision and Dahua. She has also helped the company improve its market share and brand recognition on the mainland, the company’s largest market globally.

Under Sandy Sun’s leadership, Seagate’s China market share in cloud storage, security surveillance and value-add products has expanded rapidly. She also initiated a number of initiatives including the establishment of the Security Surveillance Storage Innovative Technology Industry Alliance, acting as its chairwoman, and the Storage Technology Alliance for China (STAC).

“Sandy is a tremendous asset to Seagate and will be a key member of our leadership team in the Asia Pacific moving forward. She has a wealth of experience in channel marketing, sales, corporate operations and customer relations which have helped to improve Seagate’s performance in the China market. I hope Sandy will be able to lead and promote Seagate’s business in the broader Asia-Pacific region and further improve Seagate’s premier position in the storage industry with her outstanding leadership and insights,” said BS Teh, Seagate’s senior vice president of global sales.

Sandy Sun has more than 20 years experience in the IT industry with extensive experience in server, storage, network, and software. Before joining Seagate, she worked at IBM serving as general manager of the company’s System X division in the Greater China Area.